Airbnb Short term Rental Market Data Analysis

Boise, Idaho

Updated on Sep 2026

Boise is a smaller, less saturated market with a comparatively low entry price and strong summer outdoor demand. As of May 2026 it is also one of the most permissive regulatory environments in the country, which makes supply growth the metric that matters most.

Annual Revenue

$27.2K

Occupancy Rate

51%

Average Daily Rate

$186

Total Active Listings

2,018

Market averages, not top-quartile figures. Year-on-year: Licensing friction was removed in May 2026, so expect supply to respond.

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Average Revenue per ListingAverage Daily RateLength of StayBooking Lead TimeActive Listings CountDemand vs Supply

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Regulations

This is the biggest change on the list. Idaho amended state law in 2026 so that no city or county in the state can require a license, fee, permit, certification, or registration to run a short-term rental, full stop. Boise repealed its own STR ordinance in response, effective May 18, 2026, and any license issued before that date only stayed valid through that day. The state law, Idaho Code 67-6539, goes further than most preemption statutes: it blocks owner-occupancy rules, day caps, spacing restrictions, extra insurance mandates, and neighbor-notification requirements, and only lets cities require a short list of safety items like smoke alarms, a fire extinguisher and CO detector on each floor, escape ladders for upper-floor sleeping rooms with windows, and a basic safety handout. Boise hosts still owe normal Idaho sales and lodging taxes and are still bound by ordinary noise and nuisance rules that apply to any home. If you come across a guide describing an $80 to $125 a year Boise license, or a rule about local contacts living within 20 miles, it's describing an ordinance that no longer exists.

Consultant’s take on Boise Market

This is a low-barrier market where the removal of licensing is likely to pull in new supply, so you should enter with a margin buffer rather than today's occupancy numbers.

• Verdict: Demand is solid but supply growth is now the metric that decides returns
• Rationale: Occupancy averages around 51% at a USD 186 average daily rate, the strongest occupancy-to-rate balance in this set. With licensing repealed in May 2026, the friction that capped supply is gone, and listing counts in similar deregulated markets have historically responded within a year.
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